Pre Black Friday -30% WHEN YOU SPEND AT LEAST £130. ONLY WITH THE COLORS CLUB. THE PROMOTION APPLIES DIRECTLY TO YOUR CART
LOGIN / REGISTER
Pre Black Friday -30% WHEN YOU SPEND AT LEAST £130. ONLY WITH THE COLORS CLUB. THE PROMOTION APPLIES DIRECTLY TO YOUR CART
JOIN THE COLORS CLUB
Pre Black Friday -30% WHEN YOU SPEND AT LEAST £130 ONLY WITH THE COLORS CLUB. THE PROMOTION APPLIES DIRECTLY TO YOUR CART
WOMEN MEN KIDS
ONLY WITH THE COLORS CLUB, FOR PURCHASES OF AT LEAST £130

PRE BLACK FRIDAY
-30%

FIND OUT MORE
THE MOST DESIRED ITEMS, A MUST-HAVE IN YOUR WARDROBE

BEST
SELLERS

WOMEN MEN
COOL AND COLOURFUL: THEIR FAVOURITES FOR THIS SEASON

IN LOVE
WITH COLORS

SHOP NOW
EVERYDAY UNDERWEAR: COMFORT AND QUALITY

FAVORITE
ESSENTIALS

SHOP NOW
UNDERCOLORS FW25: UNDERWEAR AND PAJAMAS FOR HIM

RELAX IN
FULL COLORS

SHOP NOW
STEP INTO OUR WORLD

THE NEW
BENETTON APP

DOWNLOAD IT NOW

WELCOME TO BENETTON

Play again

Shop by Color

Get swept away by the colors START FROM HERE
All Women Men Kids

Inside Benetton

History. Savoir-faire. Social commitment. Campaigns. Background. Discover United Colors of Benetton from the inside.

READ MORE

Fall Winter 2025 Campaign

United Colors of Benetton presents the new FW25 campaign, created in collaboration with digital artist Rick Dick.

READ MORE