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Inside Benetton

History. Savoir-faire. Social commitment. Campaigns. Background. Discover United Colors of Benetton from the inside.

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Animal Crossing's Benetton Island

Are you an Animal Crossing fan? Explore Benetton Island and create your look. Take part in the contest and fashion show with the brand's iconic garments.

Harry Potter

COLLECTIONS

Discover the new apparel and accessories line dedicated to Harry Potter, for boys and girls.

United Colors of Ghali

COLLECTIONS

Discover the first capsule collection designed by Ghali for Benetton.

Friulane by Benetton

COLLECTIONS

Entirely made in Italy. In 100% cotton velvet.

The Hope Project - Skate Nation, Stockholm

CAMPAIGNS

Second stop for The Hope Project. A skate park that welcomes young foreigners and refugees, helping them integrate into society.

Fabrica SS22 Event

NEWS

An exclusive evening with Ghali and lots of special guests to present the Spring Summer 2022 Collection.

LIFE for Benetton

COLLECTIONS

The exclusive t-shirt and sweatshirt line has prints taken from the historic "LIFE" magazine.

Personalize their rucksack

COLLECTIONS

Colorful, practical, unique! Personalize your children’s rucksacks with embroidery.

Mother Nature’s Children

COLLECTIONS

We’re all about: rebirth. The new Fall Winter 2021 Collection is made for outdoor living, on the road to sustainability.

The Hope Project - Rio de Janeiro

CAMPAIGNS

First stop for The Hope Project. On the Copacabana beach with Rio's youth and their dreams for the future.

The Hope Project

CAMPAIGNS

Benetton takes you in search of hope to find out what people are hoping for the future. Follow us on our journey!

Benetton x Depop

NEWS

A collaboration that celebrates the essential values shared by Benetton and Depop: diversity, inclusion and sustainability.

Benetton Boxes

NEWS

Tons of garments. Tons of boxes. For all styles. Exclusively at benetton.com

Benetton regenerates summer

CAMPAIGNS

Go with our swimsuits in 100% regenerated nylon, use our new Instagram filter and dive into the new season.

Green B Talks - The panel with Susan Bhaktul

NEWS

“A sustainable society: how we all have something to contribute”: the sixth and final talk on sustainability with Susan Bhaktul.

Green B Talks - The panel with Marco Llorente

NEWS

“Upcycling in fashion: when the brands help the sea”: the fifth talk about sustainability with Marco Llorente.

Green B Talks - The panel with Massimiliano Locatelli

NEWS

"Architecture e Design Go Green": the fourth talk about sustainability with Massimiliano Locatelli.

Green B Talks - The panel with Massimiliano Ventimiglia

NEWS

“Second Hand, Planet First”: the third talk on sustainability with Massimiliano Ventimiglia.

Green B Talks - The panel with Joerg Zuber

NEWS

“Green Revolution”: the second talk on sustainability with Joerg Zuber

Green B Talks - The panel with Sara Sozzani Maino

NEWS

“A New Awareness for Radical Change”: a talk about sustainability with Sara Sozzani Maino, deputy director at Vogue Italy.

Green B Talks

NEWS

Our virtual panels where top-notch guests speak about sustainability.

Green B

SUSTAINABILITY

Benetton presents Green B, the new project that promotes a more ethical and aware fashion.

Rainbow School

NEWS

Let's add color to back to school for kids.

Customize your t-shirt

COLLECTIONS

Make your t-shirt unique by customizing it with a colorful embroidery.